INDUSTRY INSIGHTS

Hairbrained Data Studio

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About the Hairdresser Confidence Index

Providing valuable industry intelligence to help brands connect with salon professionals

Industry Intelligence

A quarterly pulse check on the professional satisfaction, financial stability, and future expectations of hairdressers across the U.S.

What Is The Hairdresser Confidence Index?

The Hairdresser Confidence Index survey provides a pulse check on the professional satisfaction, financial stability, and future expectations of hairdressers across the U.S. The findings offer valuable insights into industry trends, business confidence, and key challenges facing professionals in the field.

Career & Financial Performance: Track satisfaction levels, revenue trends, and future outlook
Industry Challenges: Identify key pain points and barriers to growth
Growth Opportunities: Discover emerging trends and professional development areas

The index is calculated quarterly using a formula that measures positive versus negative sentiment, providing a reliable barometer of industry health and confidence.

Hairdresser Confidence Index

January 2025
Executive Summary Preview

January 2025 Executive Summary

The latest Hairdresser Confidence Index shows a positive overall sentiment with a score of 105.3 (N=105). Here's what we found:

Career Satisfaction
34%
reporting increased job satisfaction
Revenue Outlook
43%
expect revenue growth in next quarter
Investment Plans
30%
increasing equipment & tool investments
Pricing Strategy
69%
plan to increase service prices

The full report includes detailed analysis of professional challenges, growth opportunities, and strategic recommendations for industry stakeholders.

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Key Industry Insights

Explore the challenges and opportunities facing today's professional hairdressers

Career & Financial

Financial Performance Trends

Revenue trends show cautious optimism despite recent economic headwinds, with most professionals planning strategic price increases.

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Business Strategy

Client Retention Strategies

Industry professionals are implementing innovative approaches to maintain client loyalty in a competitive landscape.

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Growth & Development

Emerging Growth Paths

Education, innovation in services, and digital marketing are seen as key opportunities for professional advancement in 2025.

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Complete the form below to download the January 2025 Hairdresser Confidence Index report and gain valuable insights to inform your strategy and decision-making.

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