Why You Need an Alkaline Demi

Jan 3, 2026

Why You Need an Alkaline Demi

POV: Your client wants a beautiful, fresh, glossy look—and they want it NOW. That's where Schwarzkopf Professional IGORA VIBRANCE® shines. This alkaline, ammonia-free demi-permanent color bridges the gap between performance and care, offering long-lasting shine, incredible versatility and innovative technology that protects the hair's moisture balance during every service.

Since IGORA VIBRANCE® is an alkaline demi, it will give you softening, swelling and the opening of the cuticle. You can accomplish a pretty decent amount of work with this color brand! — Ian Mayer-Marzalek, SKP Senior National Trainer

Long-Lasting, Luminous Results

Thanks to its alkaline formulation, IGORA VIBRANCE® delivers vibrant, true-to-tone color with exceptional shine and longevity—lasting up to 25 washes. The formula allows color molecules to penetrate more deeply, ensuring results that are rich, reflective and fade beautifully over time.

Gentle, Ammonia-Free Formula

IGORA VIBRANCE® is ammonia-free, making it a gentler option for clients and stylists alike. It's especially effective for refreshing color on previously lightened or sensitized hair, preserving strength and softness while still achieving professional-level performance.

Powered by the Moisture Protecting Complex

The exclusive Moisture Protecting Complex with AQUAXYL™ Technology helps balance the hair's inner moisture levels during the coloring process. By controlling water distribution inside the hair fiber, it protects against breakage, stabilizes the hair's structure, and leaves the surface smooth and hydrated. The result? Hair that looks as healthy and feels as good as it did before coloring—only shinier and more luminous.

True-to-Tone Shade Matching

Because IGORA VIBRANCE® shares its shade numbering system with IGORA ROYAL®, stylists can blend permanent and demi-permanent formulas with complete confidence. This ensures seamless root-to-tip transitions, natural blending, and flawless gray coverage when used in tandem.

Exceptional Versatility for Every Service

IGORA VIBRANCE® is the ultimate multitasker. Use it for toning, glossing, refreshing, or lowlighting—or as a standalone color service that enhances shine and tone while keeping hair in top condition. It's the perfect tool for maintaining healthy, beautiful color between permanent applications.

To learn more about IGORA VIBRANCE®, visit Schwarzkopf Professional.

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